Susanne Pierce Maddux

I design elegant hardware and experience solutions at the intersection of industrial design, emerging technology, and user interaction.

I'm an accomplished multidisciplinary designer with a proven record of executing hardware-focused design projects from concept to manufacturing across corporate, startup, and consulting environments. My expertise lies in elegantly solving complex design challenges.

I served as a lead designer and core team member on Apple's Industrial design team, contributing to the development of best-in-class design solutions and the successful design and launch of award-winning products.

As an entrepreneur, I established a thriving design consultancy and built a successful soft goods business. I have collaborated on design projects with prominent brands including Nike, Luxottica, Sony, as well as Silicon Valley startups. 

I founded and built Hero, a sustainable soft goods company offering a line of products tailored for the food and wine market. I executed collaborations with Urban Outfitters, Whole Foods Market, Eataly, and others leading to successful product distribution across the US and Japan.

My current areas of focus include design leadership and providing user-centered design solutions across consumer electronics, and wearables. With a Master’s Degree in Emerging Technology from UC Berkeley, I bring a solid technical and academic foundation to my design work. I'm also actively involved with Berkeley's MDes program as an affiliated faculty member where I lead and mentor students.

I am open to consulting, advising, and full-time opportunities. Let’s work together Susanne